Prior to beginning work on this assignment, read Chapters 5, 6, 7, and 10 assigned this week. Also, review Chapters 1 through 4 from your Week 1 readings.
Completing this written assignment in Week 2 will assist you in writing your final paper titled Entering a Foreign Market Through Exports, which is due during Week 5 of this course. This rough draft that you create in Week 2 will become a substantial part of your Final Paper. Make sure to incorporate your instructor’s feedback received on your Week 2 paper when you work on your final paper in Week 5.
The goal of this paper is to identify a new country for export of high-tech equipment manufactured by an American company and formulate a successful global supply chain management strategy. While working on this Week 2 assignment, please consider the following scenario:
| High-Tech Tools, Inc. is a company based in Otay Mesa, California. Among other high-tech equipment, the company specializes in manufacturing of the hand-held radar speed gun, a device used to measure the speed of moving objects. The radar speed gun is mostly utilized in law enforcement to measure the speed of moving vehicles. It is also often used in professional sport for measuring bowling speeds in cricket, speed of pitched baseballs, and speed of tennis serves. The company has seen a clear trend in the competition’s exportation of similar goods around the world. As the international logistics manager for this company, you have been asked by the chief executive officer (CEO) to help identify a foreign country where High-Tech Tools Inc.’s export sales of radar speed guns may become successful. |
Using the readings assigned in Weeks 1 and 2 and additional research, write a proposal to High-Tech Tools, Inc.’s executive team. The proposal will advise the CEO of a potential export country based on the concepts learned and research conducted in the first two weeks of the class. Your proposal should start with a one-page executive summary (see the Writing Center’s Writing an Executive Summary (Links to an external site.) ) that provides a concise overview of the key points of your paper. The main points of your paper must address the following:
· Present an executive summary that identifies a new export country.
· Describe the benefits of exporting hi-tech equipment to the chosen country from the perspective of international trade theories and economic agreements.
· Explain any advantages or deficiencies in a transportation, communication, or utilities infrastructure in the selected country that may affect international logistics operations.
· Conclude your proposal with an informed decision regarding exporting to the chosen country based on your presented data.
The purpose of this assignment is to demonstrate an understanding of exporting as one of the entry modes into a foreign market and, thus, designing a successful global supply chain management strategy that executes the exporting plan. Critical thinking is required in order to differentiate between the benefits and challenges of exporting.
Submit your three- to four-page paper (not including the title and references pages) written according to APA Style (Links to an external site.) as shown in the approved style guide. Contextual (level one) headings must be used to organize your paper and your thoughts. The CEO has also asked you to include two scholarly and credible sources, in addition to the textbook, to support your ideas.
The Entering a Foreign Market Through Exports: A Rough Draft of Final Paper
· Must include a separate title page with the following:
· Title of paper in bold font
· Space should be between title and the rest of the information on the title page.
· Student’s name
· Name of institution (University)
· Course name and number
· Instructor’s name
· Due date
· Must utilize academic voice. See the Academic Voice (Links to an external site.) resource for additional guidance.
· Must start with a one-page executive summary and include a conclusion paragraph in the end of the paper that highlights the significance of your proposal.
· For assistance, see the Writing Center’s Introductions & Conclusions (Links to an external site.) as well as Writing an Executive Summary (Links to an external site.) .
· Must use at least two scholarly and credible sources, in addition to the course text.
· The Scholarly, Peer-Reviewed, and Other Credible Sources (Links to an external site.) table offers additional guidance on appropriate source types. If you have questions about whether a specific source is appropriate for this assignment, please contact your instructor. Your instructor has the final say about the appropriateness of a specific source for your assignment.
· To assist you in completing the research required for this assignment, view this Quick and Easy Library Research (Links to an external site.) tutorial, which introduces the UAGC University Library and the research process, and provides some library search tips.
· Must document any information used from sources in APA Style as outlined in the Writing Center’s APA: Citing Within Your Paper (Links to an external site.) guide.
Carefully review the Grading Rubric (Links to an external site.) for the criteria that will be used to evaluate your assignment.
